The second edition of the Sustainability Academy: The Road to Sustainable Practices and Processes, organized by United Bulgarian Bank AD (UBB), part of the KBC Group in Bulgaria, in partnership with Cleantech Bulgaria, gathered in one place representatives of businesses, local government, experts and organizations, who exchanged experience, ideas and good practices.

Employees of United Bulgarian Bank (UBB), part of the KBC Group in Bulgaria, jointly with lecturers and students at the Agricultural University in Plovdiv town have planted 250 apple trees of the traditional Bulgarian variety named “Karastoyanka”

United Bulgarian Bank (UBB), part of KBC Group in Bulgaria, will mark this year’s edition of the Earth Hour event with two initiatives.

UBB places a special emphasis on digital security and digital financial literacy among young people in its initiatives, linked to the celebration of the 2026 European Money Week.

Christof De Mil, Country Manager of KBC Group in Bulgaria and Chief Executive Officer of UBB, presented his vision about the role of technologies and innovations and their application in the field of banking during the BANCEE25 – 4th Annual Banking CEE Expo international innovation forum.

On 21-st July there was a dedicated meeting held with representatives of the UBB management and with nearly 30 non-governmental organizations, universities, schools and institutions, during which KBC Group in Bulgaria presented their 2024 Report to Society and the new edition of the Choose to Help donor programme of UBB.