The prestigious international magazine Global Finance has singled out UBB Mobile as the best banking app in Bulgaria for 2024. Every year the New York-based magazine distinguishes the best financial institutions, financial products and services in the world. Prizes, awarded by Global Finance, are a recognized and reliable standard for high achievements in the banking and finance domain.

“I am extremely proud that UBB Mobile receives such recognition. The assessment of Global Finance is based on strict criteria and shows that even though undergoing integration, we continue working for the further enhancement of our customers’ digital banking experience“, shared Peter Roebben, Chief Executive Officer of UBB.

UBB Mobile is the only app on the Bulgarian market, providing access to banking, insurance, investment and pension products, offered by the KBC Group entities in Bulgaria. With its intuitive design and over 160 functionalities, it is the preferred banking channel for over 850 000 customers. 98% of all UBB payments are now being made through UBB Mobile and UBB Online, as the average UBB customer logs in the mobile app 23 times per month.

This year, up until now UBB has already been singled out with digital awards for: Best Digital Bank in Bulgaria by Euromoney, Best Operational Digital Product by Bank of the Year and 1-st prize in the In-house Solutions category at Digitalk&A1 Awards’24 for the digital assistant Kate.